Xi'an Shiyou Daxue Xuebao (Ziran Kexue Ban)/Journal of Xi'an Shiyou University, Natural Sciences Edition ISSN (Online): 1673-064X E-Publication: Online Open Access Vol:69 Issue:04:2026 ELECTRONIC WORD OF MOUTH VIA SOCIAL MEDIA PLATFORMS AND EVENT MARKETING: PROMOTION OF RIVERS STATE CARNIVAL (CARNIRIV) VICTOR ONYEBUCHI OKOLO, WALI KEMKAMMA, OBIKEZE, CHINEDUM OKEY, ORANUSI, IFEANYICHUKWU NWADIOGO, GBEMISOLA OGBOLU, IKPO KOBI PAMELA, ATTAMAH IKECHUKWU JOSEPH DOI:10.5281/zenodo.19448175 EXTERNAL DEBT IMPACTS ON MACROECONOMIC INDICATORS OF GDP, INFLATION AND UNEMPLOYMENT IN NIGERIA OKONTA PATRICK ONOCHIE, AZU BENEDICT, AGU CHUKWUMA DOI:10.5281/zenodo.19465584 DECISION MAKING AND OPTIMIZATION OF WATER TREATMENT PLANTS BASED ON M-POLAR FUZZY SOFT SET KHAYRI ABU ISBAYHAH, FATIMAH.A.R MASOUD, ZEINEB K.A. ASHANDOULI, ZAYNAB. A. MAKARI, MOHAMED ABULGASIM ABUAJIYLA, ALAMIN ABUSBAIHA, MOHAMMED M. KHALAF DOI:10.5281/zenodo.19722386 THE IMPACT OF APPLYING FINANCIAL TECHNOLOGY ON IMPROVING MODERN MANAGEMENT ACCOUNTING METHODS ALI NASSER KHATTAB, ZULNAIDI BIN YAACOB DOI:10.5281/zenodo.19722746 HEPATITIS B VACCINE NON-RESPONSIVENESS IN CHILDREN WITH CELIAC DISEASE COMPARED TO NON-CELIAC CONTROLS ABEER VAQAR, Dr. IRSHAD HUSSAIN, MALIHA AKHTAR QURESHI, BAKHT ZAMAN, SYED SAJJID HUSSAIN SHAH, COL (RTD). ASIM RAFIQUE DOI:10.5281/zenodo.19723362 INVESTIGATING FACTORS INFLUENCING GENERATION Z’S INTENTION TO SELECT SUSTAINABLE FASHION PRODUCTS: THE ROLE OF SOCIAL MEDIA MARKETING FACTORS NGUYEN THI VAN ANH, LAM JOHN, TRUONG THI TUYET DOI:10.5281/zenodo.19885506 EFFECTIVENESS OF PUBLIC HEALTH SPENDING ON ECONOMIC GROWTH IN NIGERIA: IMPLICATIONS FOR HUMAN RESOURCE MANAGEMENT EZE IFEYINWA JENNIFER, CHUKWUDIKE UDENZE, CHRISTOPHER E NWANKWO, UCHECHUKWU ANTHONY NWOBI DOI:10.5281/zenodo.19912867
